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Perceived Quality Assessment

IVY Automotive possesses a comprehensive suite of both static and dynamic vehicle assessment systems, capable of evaluating various aspects such as In-Vehicle Infotainment System, UX design, and the sensory experiences of automotive interior. By focusing on four key evaluation criteria—visual, tactile, auditory, and functional—we assess the styling, structure, craftsmanship, and prototype, etc. stages of the vehicle development process. This approach allows us to offer well-founded perceptual recommendations and forward-looking solutions, ultimately enhancing the brand image and competitiveness of our automotive clients with our high-quality services.

Perceived Quality Assessment